Monday, October 19, 2009

The Big Screen - Is "Where the Wild Things Are"

"Let the Wild Rumpus Start!!!"
Movie goers found Maurice Sendak's classic character Max and his Wild Things on the Big Screen this Weekend!
I'm eager to see the movie because I love the book which happens to be only 338 words.  But as commentaries have said all weekend, in those few words Sendak created two vivid worlds - Max's real life where a raucous, rambunctious kid gets sent to his room without dinner and Max's other real life where he is King of the Wild Things and wild rumpuses are perfectly acceptable.
Early returns say that director Spike Jonze nails it...If you've seen the film and know the book what do you think?

Sunday, October 11, 2009

Remember the Pink Pig at Rich's In Atlanta?

Do any of you remember the Pink Pig at Rich's in Atlanta?  People (like my mom) still get nostalgic when you talk about the pink pig.  I'm not sure if it's still there.  I don't think the pig was the official logo or brand of Rich's, but it certainly became synonymous with chain.  

In my hometown Columbus, Georgia, "Kady the Cow," can stir up as much emotion as the Rich's Pink Pig.  As a child growing up Kady stood like a mystical guardian in front of the Kinnett Dairy building.  When Kinnett moved away, she remained a fixture in front of the newly built Best Buy store.  I don't know what the Best Buy owners thought of the gigantic Dairy Godmother standing quite literally in their front yard.  But their only choice was to keep her there.
Removing Kady from her spot overlooking the city would have caused outrage and protest and certainly would have lost the retail chain favor among Columbus residents. 

Shortly after the Best Buy store opened a calf mysteriously appeared next to Kady.  The calf was given the name Bebe (short for Best Buy). 

Now that's managing the brand and perfecting relations with your public at its best!

Sunday, October 4, 2009

The Significance of a Symbol

i love studying has a great crop of logos from the 2008 competition.  cs corporate's logo is a simple dragonfly encompassed in a circle.  our branding and logo is so important that we NEVER leave home without wearing a dragonfly necklace or broach.  (notice even at my nephew's pee wee football game, i'm wearing my dragonfly.)

we chose it because like the dragonfly, we are "butterflies with attitude..."  to learn more about the significance of our symbol check out our website and read the logo story.  

below are some of the wolda logos that i love for their complex SIMPLICITY.

"les films de la-bas" - a swiss film company - there current project focuses on african immigrants in france...

"the dream catchers"  - a company that shoots wedding videos

"Neo Tokyo" -  an exhibition of contemporary Japanese electronic art. The logo represents a fusion between technology, nature and the artists.